Nikkie de Jager, professionally known as NikkieTutorials, is a Dutch makeup artist, beauty creator, model, and media personality. Born March 2, 1994, in Wageningen, Netherlands, she began uploading makeup tutorials to YouTube in 2008 and built one of the beauty internet’s best-known channels. Her major breakthrough came with “The Power of Makeup” in 2015, which helped establish her as an influential voice in online beauty culture.
NikkieTutorials’ net worth in 2026 is commonly estimated at about $6 million, although this is not an audited public financial statement. In 2026, she also made headlines after being announced as the incoming host of BBC’s Glow Up for its 2027 season. This profile covers her age, height, career, income sources, estimated net worth, family life, and recent professional developments.
Quick Facts
| Detail | Information |
|---|---|
| Full Name | Nikkie de Jager-Drossaers |
| Known As | NikkieTutorials |
| Born | March 2, 1994 |
| Age in 2026 | 32 |
| Birthplace | Wageningen, Netherlands |
| Nationality | Dutch |
| Profession | Makeup Artist, Beauty Creator, Media Personality |
| Height | 6 ft 2¾ in (1.90 m) |
| Weight | Not reliably documented |
| Husband | Dylan Drossaers |
| Estimated Net Worth | About $6 million |
| Beauty Brand | Nimya |
Early Life and Background
Nikkie de Jager was born in Wageningen and became interested in makeup as a teenager. At 14, she was inspired by makeup looks from MTV’s The Hills and began searching YouTube for tutorials before deciding to create her own. She launched her channel in 2008. After building an audience, she pursued formal makeup training at B Academy in Amsterdam. She later joined Colourfool Agency in 2011 and worked professionally as a makeup artist.
Education
De Jager received professional makeup training at B Academy in Amsterdam. Her education gave her practical experience in makeup and hairstyling before she developed her independent career.
Career Journey / Rise to Fame
The major turning point came in 2015 with The Power of Makeup. The concept showed one side of her face with makeup and the other without it, emphasizing makeup as creative self-expression. The video became widely discussed and helped bring NikkieTutorials international recognition. In 2017, Forbes included de Jager among its top beauty influencers, and she also received creator awards that year.
Major Career Achievements
Her television career expanded over time. She appeared in Dutch entertainment programming and later served as one of the presenters of the Eurovision Song Contest in Rotterdam in 2021.
What Nikkie de Jager Is Known For
Nikkie de Jager is best known for detailed makeup tutorials, beauty transformations, product education, and a distinctive high-glamour style. Her YouTube channel remains central to her public profile. Current third-party tracking lists about 15.3 million YouTube subscribers and more than 2.6 billion views, while September 2026 Instagram tracking places her audience at roughly 18.6 million. These figures can change daily.
How Much Nikkie de Jager Earns
There is no reliable public record establishing Nikkie de Jager’s exact annual salary. Creator income can vary with video views, advertising rates, publishing activity, television work, and business performance. Public tracking sites provide estimates rather than verified financial statements, so precise monthly or yearly earnings should be treated cautiously.
Sources of Income
Her publicly identifiable income categories include YouTube advertising revenue, professional makeup and media work, television appearances, entertainment work, and her cosmetics business. Nikkie is the founder and curator of Nimya, a beauty brand focused on skin preparation and cosmetics. Nimya’s official site identifies her as its founder.
NikkieTutorials Net Worth 2026
Several celebrity-information sources estimate NikkieTutorials’ 2026 net worth at around $6 million. This should be viewed as an estimate rather than a confirmed valuation because Nikkie has not publicly released audited personal financial statements. Her actual wealth could differ because of business assets, taxes, property, investments, contracts, and private financial obligations.
Net Worth Breakdown
A precise net worth breakdown is not publicly available. The most reasonable public categories are digital-media earnings, professional beauty work, television and entertainment income, and business interests. Assigning exact percentages or dollar amounts to each category would be speculative without verified financial records.
Personal Life, Family & Relationships
Nikkie de Jager is married to Dylan Drossaers. The couple became engaged in 2019 and married on September 6, 2022. Their wedding was publicly documented through Nikkie’s social-media and YouTube content.
Physical Appearance
IMDb lists her height at 6 feet 2¾ inches, or about 1.90 meters. Her exact current weight is not reliably documented by authoritative public sources, so a specific figure should not be presented as fact.
Social Media Presence
NikkieTutorials remains active across major social platforms. As of September 2026, third-party tracking places her Instagram following around 18.6 million and YouTube audience around 15.3 million. Her content continues to center on beauty, makeup, lifestyle, and professional projects.
Lifestyle & Assets
Publicly verified information about Nikkie’s private assets and personal finances is limited. Because property holdings, investments, vehicles, and other assets have not been comprehensively disclosed, specific valuations would be speculative.
Recent Updates in 2026
A major 2026 development is Nikkie de Jager’s appointment as the incoming host of BBC’s Glow Up: Britain’s Next Make-Up Star. Reports published in September 2026 state that she will take over hosting duties for the show’s eighth series, scheduled for 2027, with Val Garland and Dominic Skinner continuing as judges.
Interesting Facts
Nikkie started YouTube at 14, trained professionally in makeup, became internationally recognized through The Power of Makeup, presented Eurovision in 2021, and founded Nimya.
Frequently Asked Questions
How old is NikkieTutorials in 2026?
Nikkie de Jager is 32 years old in 2026, having been born on March 2, 1994.
What is NikkieTutorials’ net worth in 2026?
Several online sources estimate it at approximately $6 million, but this figure has not been independently audited or officially confirmed.
How tall is NikkieTutorials?
IMDb lists her at 6 feet 2¾ inches, or approximately 1.90 meters.
Who is NikkieTutorials’ husband?
She is married to Dylan Drossaers. They married on September 6, 2022.
Conclusion
Nikkie de Jager’s career combines professional makeup training with long-term digital content creation. From her first YouTube tutorials in 2008 to her international beauty profile and expanding television work, NikkieTutorials has built a multifaceted professional identity. Her estimated $6 million net worth is widely reported but remains unverified, while her 2026 career continues to develop through her beauty business and upcoming BBC Glow Up hosting role.
Harvey Glen