Introduction
Gabriela Moura, known online as Gabi Moura or @gabimfmoura, is a Brazilian influencer, model, and digital content creator who has taken the social media world by storm. Born on June 18, 2004, in Niterói, Rio de Janeiro, she has built an impressive following across multiple platforms. As of 2026, Gabriela Moura net worth is estimated at approximately $1 million, accumulated through brand partnerships, modeling contracts, and social media earnings. The 22-year-old Brazilian star made history in 2025 when she walked the Victoria’s Secret Fashion Show runway, followed by her Sports Illustrated Swimsuit debut in 2026. Known for her dance content, fashion sense, and vibrant personality, she has become one of the most recognizable Brazilian influencers of her generation. This comprehensive Gabriela Moura biography covers her age, height, weight, family, career journey, and net worth in 2026.
Quick Facts Box
Early Life and Background
Gabriela Moura was born on June 18, 2004, in Niterói, a city located in the State of Rio de Janeiro, Brazil. She was raised as a de facto only child, as her parents divorced when she was seven years old but remained close. Her mother’s name is Leticia. Her father passed away on July 24, 2019.
Growing up in a religious household, Gabriela is a devout Christian. She developed a passion for performance and creativity early on, launching her first YouTube channel at just nine years old. Although she deleted the channel before reaching 100 subscribers out of fear of judgment, this early experience foreshadowed her future career as a digital creator.
Gabriela has shared that she dreamed of living in Los Angeles from a young age and even wrote Wattpad stories about it. She grew up loving video games because of her father and enjoys playing horror and zombie video games. She also tried various sports as a child—including cheer, volleyball, gymnastics, and tennis—but admits she “sucked at all of them”.
As a junior in high school, Gabriela planned to participate in an exchange program in Missouri. However, the COVID-19 pandemic rendered the exchange unviable. Despite this setback, she remained determined to pursue her dreams internationally.
Career Journey / Rise to Fame
TikTok Breakthrough
Gabriela Moura debuted on TikTok in March 2020 and quickly established herself in the dance niche. Her TikTok username, @gabimfmoura, features the initials “mf,” which she confirmed in July 2023 stands for “motherf*cking”. She began posting videos of herself dancing to various songs, from Brazilian tunes to rap tracks by artists like Blueface, Gunna, Lil Uzi Vert, and Don Toliver. Though she never competed professionally, she trained in dancing for five years and primarily focused on belly dancing.
Her content evolved to include comedy skits, Q&A sessions, and discussions about her religious beliefs. She initially filmed videos with friends including Carol “Lola” Felix, Maria Marton, and Gigi ‘Giospfariaa’. As her following grew, she began modeling clothes—especially bathing suits and summer outfits—and collaborated with popular TikTok stars like Pri Aprini, Duda Rubert, Ingrid Ohara, and Renan Pertile.
Move to the United States
In early 2023, Gabriela began posting content from the United States, primarily from Los Angeles and New York City. She attended New York Fashion Week in September 2023 and secured collaborations with major brands including GUESS USA, Sneaker Sul, Revolve, and USEVILLE. She also promoted companies like AliExpress, Woke Customs, and Edikted.
Gabriela attended the Coachella Valley Music and Arts Festival in 2023, walked red carpets for movie premieres including “Spider-Man: Across the Spider-Verse,” “Barbie,” and “Nefarious,” and attended the TikTok Awards red carpet event. Though she occasionally returns to Brazil to visit her mother, she has expressed that she never wants to leave Los Angeles.
Victoria’s Secret Fashion Show 2025
A major turning point in Gabriela’s career came in October 2025 when she made her runway debut at the Victoria’s Secret Fashion Show in New York. She walked for PINK, the brand’s sub-label targeting a younger audience. At just 21 years old, she was one of four Brazilian women selected to walk in the show. She cites Adriana Lima as her “absolute idol” and has said it was her dream to follow in her footsteps.
Sports Illustrated Swimsuit 2026
In 2026, Gabriela achieved another career milestone when she made her Sports Illustrated Swimsuit debut. She traveled to Fort Myers, Florida, for her first photoshoot with the magazine at the South Seas Resort on Captiva Island. She later walked in the Sports Illustrated Swimsuit Runway Show during Miami Swim Week. Her SI Swimsuit debut was described as a “dream come true”.
2026 FIFA World Cup
Gabriela gained widespread international attention during the 2026 FIFA World Cup, hosted in the United States, Canada, and Mexico. She attended Brazil’s opening match against Morocco at MetLife Stadium in New York-New Jersey, where her passionate reactions and stadium posts quickly went viral. She posted a TikTok captioned “Mood because Brasil is winning today” and later shared an Instagram message saying “Amo ser brasileira” (“I love being Brazilian”). She has been dubbed one of the “hottest fans” of the tournament.
Brand Partnerships
Gabriela has partnered with major global brands including Neutrogena, YSL, L’Oreal, and Meta. Her modeling and influencer work continues to expand internationally.
OnlyFans / Digital Content Career
Note: As of 2026, there is no public evidence or confirmed information that Gabriela Moura operates an OnlyFans account. Her digital content career is primarily focused on TikTok, Instagram, and YouTube, where she shares fashion, beauty, lifestyle, and dance content. She monetizes her online presence through brand sponsorships, modeling contracts, and social media earnings rather than subscription-based adult content platforms.
Net Worth Breakdown 2026
As of 2026, Gabriela Moura’s net worth is estimated at approximately $1 million USD. This figure is based on available estimates from biography sources and should be considered an approximation, as exact financial details are not publicly disclosed. Her income is derived from multiple sources:
| Income Source | Estimated Contribution |
|---|---|
| Brand Sponsorships & Partnerships | Major contributor |
| Modeling Contracts (Victoria’s Secret, SI Swimsuit) | Significant contributor |
| Social Media Earnings (TikTok, Instagram, YouTube) | Significant contributor |
| Appearance Fees & Events | Moderate contributor |
TikTok Earnings Estimate: According to influencer analytics, Gabriela posts approximately 18 videos per month and could earn up to $19,334–$25,059 per post, with yearly earnings potentially reaching $4 million at peak engagement rates. However, these are gross estimates and do not account for agency fees, taxes, or other deductions.
Note: All net worth and earnings figures are estimates based on publicly available data and should not be considered definitive financial statements.
Personal Life, Family & Relationships
Family
Gabriela was born to parents who divorced when she was seven. Her mother’s name is Leticia. Her father passed away on July 24, 2019. She has stated that she was raised as a de facto only child. She grew up in a religious household and remains a practicing Christian.
Relationship with Josh Richards
Gabriela has been in a relationship with Canadian influencer and TikTok star Josh Richards since 2023. Richards, born in 2002, is a member of the Sway House influencer collective. The couple connected through social media—after a mutual exchange of likes while Gabriela still lived in Brazil—and met in person during Josh’s birthday celebration in Los Angeles. They frequently appear in each other’s online content.
Richards has been described as Gabriela’s “biggest supporter,” and she woke him up to share her Sports Illustrated Swimsuit photos the moment they went live. The couple celebrated her SI debut with a dinner together. Cultural differences between Brazil and Canada were reportedly a challenge early in their relationship.
Physical Appearance
Gabriela Moura is known for her striking looks and fit physique. As of 2026, at age 22, her physical statistics are as follows:
Gabriela has been the subject of discussion regarding body image and beauty standards in the fashion industry. In March 2026, she was labeled a “plus-size Victoria’s Secret Angel” despite her 34-24-35 measurements, sparking widespread debate about fashion industry standards. Many observers argued that her proportions clearly do not match what most people would consider plus-size. She has several tattoos.
Social Media Presence
Gabriela Moura has a massive social media following across multiple platforms. As of 2026:
| Platform | Username | Followers |
|---|---|---|
| TikTok | @gabimfmoura | ~11.6 million |
| @gabimfmoura | ~3.1 million | |
| YouTube | Gabi Moura | ~11.8 thousand |
Her TikTok account features dance content, fashion videos, lifestyle posts, and occasional appearances with her boyfriend Josh Richards. Her Instagram showcases modeling shots, behind-the-scenes content, and personal moments. She launched her YouTube channel in 2025.
Interesting Facts
- Started YouTube at age 9 – Gabriela launched her first YouTube channel when she was just nine years old but deleted it before reaching 100 subscribers.
- Five years of dance training – She trained in dance for five years and primarily focused on belly dancing.
- Wattpad writer – As a teenager, she wrote Wattpad stories about her dream of living in Los Angeles.
- Grew up loving video games – She enjoys playing horror and zombie video games, a passion she credits to her father.
- Cannot handle spicy food – She has admitted that even pepperoni pizza can sometimes be too spicy for her.
- Idolizes Adriana Lima – She cites the Brazilian supermodel as her “absolute idol” and dreamed of following in her footsteps.
- Moved to the U.S. at 17 – She relocated to the United States at 17 to pursue her fashion industry dreams, initially without being fluent in English.
- Her “happy place” is Niterói – Her favorite thing to do in her hometown is go to the beach, tan, and eat açaí with friends.
Frequently Asked Questions
What is Gabriela Moura’s net worth in 2026?
Gabriela Moura’s net worth is estimated at approximately $1 million USD as of 2026. This figure is based on earnings from brand sponsorships, modeling contracts, and social media content.
How old is Gabriela Moura?
Gabriela Moura was born on June 18, 2004, making her 22 years old in 2026.
How tall is Gabriela Moura?
Gabriela Moura’s height is reported between 5 ft 4 in and 5 ft 6 in (163 cm – 168 cm).
Who is Gabriela Moura dating?
Gabriela Moura has been dating Josh Richards, a Canadian influencer and TikTok star, since 2023.
What is Gabriela Moura famous for?
Gabriela Moura is famous for her TikTok dance content, walking the Victoria’s Secret Fashion Show runway in 2025, and her Sports Illustrated Swimsuit debut in 2026.
Does Gabriela Moura have an OnlyFans?
As of 2026, there is no public evidence that Gabriela Moura operates an OnlyFans account. She monetizes her content through brand sponsorships and modeling contracts.
Where is Gabriela Moura from?
Gabriela Moura is from Niterói, Rio de Janeiro, Brazil.
What is Gabriela Moura’s TikTok username?
Her TikTok username is @gabimfmoura.
Conclusion
Gabriela Moura has established herself as one of the most prominent Brazilian influencers of her generation. From her early days posting dance videos on TikTok to walking the Victoria’s Secret runway and debuting in the Sports Illustrated Swimsuit Issue, her career trajectory in 2026 reflects remarkable growth and ambition. At just 22 years old, Gabriela Moura net worth of approximately $1 million is expected to continue rising as she secures more modeling contracts, brand partnerships, and content opportunities. With nearly 12 million TikTok followers, over 3 million Instagram followers, and a growing presence in the fashion industry, Gabriela Moura’s age, height, weight, and personal life continue to capture public interest. As she expands her career internationally while remaining connected to her Brazilian roots, Gabriela Moura is undoubtedly a name to watch in the coming years.
Harvey Glen